Automotive Digital Marketing Specialist
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Job Description
At Vovia, we're not just a media agency; we're a team of curious, data-driven strategists dedicated to our clients' success. We believe that the best results come from a blend of sharp analysis, innovation, and true collaboration. Our environment is built on teamwork and a shared passion for learning. We're constantly testing, iterating, and pushing the boundaries of digital strategy to deliver real, measurable results for our diverse mix of local and national clients.
About the role
We're looking for a Calgary-based Digital Marketing Specialist who lives and breathes paid media. This is an in-office (hybrid), hands-on role for someone who gets excited about ROAS, CPL trends, and the thrill of a successful A/B test.
Your mission will be to manage and optimize campaigns across Paid Search (Google/Bing), Paid Social (Meta/LinkedIn/TikTok), and Programmatic channels. This isn't just about running ads; it's about owning the process from strategy to execution and analysis, ultimately acting as a key driver of success for our clients.
Responsibilities
- Design, execute, and relentlessly optimize paid media campaigns to exceed client KPIs and performance goals.
- Dive deep into performance data to uncover insights, identify trends, and provide actionable recommendations for improving ROI.
- Collaborate with our team to ensure your media strategies are perfectly aligned with the client's broader business objectives.
- Innovate by testing new ad formats, bidding strategies, emerging platforms, and betas to keep our clients (and us) ahead of the curve.
- Translate complex data into clear, compelling stories by creating insightful reports and presenting campaign results to internal teams and clients.
Requirements
- 2+ years of hands-on experience in digital marketing, with a strong preference for agency-side experience.
- Deep platform expertise in Google Ads and Meta Ads Manager. You know your way around campaigns, ad sets, and all the settings in between.
- An analytical mindset. You have a strong understanding of analytics tools (GA4, Looker Studio) and a love for spreadsheets (Excel/Sheets) to make data-driven decisions.
- Excellent written and verbal communication skills, with the ability to articulate complex ideas clearly and persuasively.
- Meticulous attention to detail, the ability to manage multiple projects simultaneously, and a record of never missing a deadline.
- Bonus points for hands-on experience with programmatic display/video platforms.
- Bonus points for a working knowledge of SEO.
- Bonus points for up-to-date Google Ads or Meta Blueprint certifications.
- This position is open to Canadian citizens and permanent residents only. Candidates that do not live in Canada will not be considered.
Benefits
- Competitive compensation, benefits, and performance bonus: We value your expertise and reward it accordingly.
- Flexible hybrid work: Get the best of both worlds with a balance of in-office collaboration and work-from-home. This position is hybrid, requiring 3 days per week in our Calgary office.
- A commitment to your growth: We invest in our team with ongoing learning opportunities and active mentorship.
- A culture of support: Your voice matters here. We're a collaborative, supportive team where good ideas are celebrated, and everyone has a chance to make an impact.
Blakely Fundraising
Manage and optimize paid media campaigns across search, social, and programmatic channels in a hybrid Calgary role.
Job offer are open to all, without discrimination and in gender equality.
Throughout the website, gender-specific terms may be used in order to ease the text flow.
automotive digital marketing specialist Job in the :sector Sector in Calgary
Why This automotive digital marketing specialist Position in Calgary Stands Out
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About the Current Position at Blakely Fundraising
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