Automotive Digital Marketing Consultant
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Job Description
Automotive Digital Marketing Consultant (Remote)
Reports to: Manager of Customer Growth
About the role
The Digital Marketing Consultant (DMC) serves as a trusted marketing strategist for sMedia's dealership clients. Moving beyond transactional updates, the DMC translates ad performance and web analytics into actionable business growth, connecting digital strategy directly to inventory days-on-lot, sales goals, and ROI. This role carries a strategic performance and revenue component: consultants are responsible for account growth, churn mitigation, and expansion sales (cross-selling and upselling sMedia solutions).
Responsibilities
- Lead Monthly Marketing Meetings and Quarterly Business Reviews (QBRs) with dealership decision-makers (GMs, GSMs, Marketing Directors), delivering strategic insights focused on driving vehicle sales.
- Manage a dedicated book of full-service automotive clients and own net MRR growth through expansion recommendations, campaign optimizations, and account retention.
- Identify revenue opportunities based on inventory levels and dealership pain points and pitch tailored sMedia ad and platform solutions.
- Build multi-level relationships across the dealership to mitigate single-point-of-contact churn risk.
- Analyze GA4, ad platforms (Google, Meta, Microsoft), and Whatagraph reports to evaluate campaign performance and present clear strategies.
- Maintain CRM accuracy in HubSpot by logging activity, tracking won deals, and managing account statuses.
Key Performance Indicators (KPI's)
- Net Revenue Retention (NRR): account churn mitigation and expansion MRR generation.
- CCU Engagement & Quality: meeting coverage and compliance with consultative standards.
- Multithreading Depth: contacts per account across management tiers.
- Expansion Revenue: closed-won expansion deals generated per month/quarter.
Requirements
- 3+ years of experience in digital marketing consulting, account management, or agency environments; automotive industry experience highly preferred.
- Strong fluency in GA4, paid search, social ad platforms, and digital conversion funnels.
- Demonstrated ability to conduct consultative sales discussions and overcome client objections.
- Proven track record of managing client relationships and driving expansion revenue.
- Customer-centric mindset, curious and driven personality.
- Passion for marketing and strong analytical skills to translate data into insights.
- Natural ability to network, build relationships, and enhance connections.
- Ability to manage multiple priorities/projects simultaneously.
- Strong customer relationship skills with excellent verbal and written communication.
- Highly organized with great attention to detail.
Benefits
- Fully remote role.
- Performance-based commission structure to reward top performers.
- Extensive health and dental benefits package available after 3 months.
- Paid day off on your birthday.
- 1:1 training and mentoring from Management team.
- Opportunities to earn spot bonuses.
- 15 vacation days annually, plus additional time in December during the holiday season.
Continue your search
sMedia Ventures Inc
Join sMedia as an Automotive Digital Marketing Consultant to strategize digital campaigns, grow accounts, and drive revenue remotely.
Job offer are open to all, without discrimination and in gender equality.
Throughout the website, gender-specific terms may be used in order to ease the text flow.
automotive digital marketing consultant Job in the :sector Sector in Toronto
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About the Current Position at sMedia Ventures Inc
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