Automotive Brand Ambassador

Job opportunity

Expected salary range

$100,000

Location

NewRoads Automotive Group
Newmarket, ON, Canada

Workplace

On site

Job Description

About the role

Dealership: NewRoads Mazda, a division of OpenRoad AutoGroup
Compensation: $50,000 - $100,000

We are proud of our forward-thinking culture, developed over 40 years of continuous improvement initiatives. OpenRoad is one of the largest and fastest-growing automotive retail groups in the country, representing 23 brands across 44 locations, with a shared vision to become the national automotive leader in customer experience. As one of “Canada’s Best Employers” and “Best Managed Companies,” we are looking for team players who are excited to continually learn, work hard, and take ownership of their role.

Our size doesn't define us; our people do. No one is just a number here, everyone matters, and our culture is the foundation of our success.

We are expanding our team with this new role and actively seeking qualified candidates to fill it. We prioritize transparency in our hiring practices and strive to provide applicants with clarity regarding each opportunity’s nature and purpose.

Benefits

A career at OpenRoad means you’ll enjoy:

  • Opportunity to work with a variety of OEM brands, including Acura, Audi, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, GMC, Honda, Jaguar, Jeep, Land Rover, Lexus, Mazda, Mercedes-Benz, MINI, Porsche, Ram, Rolls-Royce, Subaru, Toyota, and Volkswagen
  • Exclusive perks and benefits, including a Discounted Vehicle Purchasing Program, RRSP matching, and referral bonuses
  • Comprehensive extended health and dental plan (applicable for full-time positions only)
  • Strong focus on training, development, and internal promotion opportunities
  • Be part of a collaborative, friendly, and progressive work culture with an emphasis on transparency, innovation, relationship, and empowerment
  • Be part of a culture that celebrates you through employee recognition programs and engagement events

Responsibilities

  • Provide customers with information regarding vehicles for sale
  • Follow the steps of the sales process for all sales buckets (Walk-in, Phone, E-leads)
  • Share brand and NRAG heritage at every touch point possible (build a lasting first impression)
  • Conduct test drives of vehicles for sale
  • Provide off- and on-site delivery of the vehicle with expert attention to detail
  • Embrace the showroom to ensure a 5-star experience for guests
  • Infuse all targeted accounts and radiate sales from within the client base
  • Overcome objections of prospective customers
  • Emphasize product/service features and benefits
  • Build and foster a network of referrals to create new opportunities for revenue growth
  • Generate and develop new customer accounts
  • Always maintain professionalism, tact, diplomacy, and sensitivity and portray positivity
  • Use marketing data and applicable sales management software tools to maximize sales efficiency and effectiveness
  • Build and maintain ongoing awareness of new products and services, competitor activities, and other research
  • Increase brand awareness through various initiatives
  • Maintain and keep current on Mazda product knowledge, technology, and current offerings
  • Actively participate on dealer social channels (Instagram, Facebook, Twitter)
  • Maintain healthy CEP and Google Review ratings
  • Conduct weekly market research in customer experience via offsite review of market leaders (Tiffany’s, Tesla, Starbucks, Apple and such)
  • Perform other duties as required

Requirements

  • Automotive experience is NOT a requirement
  • Mandarin and/or Cantonese speaking is considered an asset
  • Ability to work independently and as part of a team
  • Self-motivated, confident, and customer-focused, with strong organizational skills
  • Exceptional verbal communication and presentation skills
  • Self-motivated, with high energy and an engaging level of enthusiasm
  • Valid Driver’s License and good driving record
  • Must have the ability to work evenings and Saturdays as scheduled
  • Possess a valid Ontario Driver’s License and be able to drive both manual and automatic transmission
  • OMVIC license is required
NewRoads Automotive Group

NewRoads Automotive Group

NewRoads Mazda is hiring an Automotive Brand Ambassador to provide vehicle information, conduct test drives, and support the sales process.

Fill the form below to apply for this job

Job offer are open to all, without discrimination and in gender equality.

Throughout the website, gender-specific terms may be used in order to ease the text flow.

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